The facebook Phenomenon

http://smartblogs.com/social-media/2010/03/31/social-media-and-china-what-you-need-to-know/You might think using social media and your own blog to talk about your company is one of the ways to get your name out there. This may be true to some extent, but it is not the whole story. To use the Internet effectively, you need to ask yourself what your potential customers want to know. The online journal is no longer a novelty and average lives aren’t of interest unless your life has something special to convey. If so, your blog could catch on. Think of http://brandchannel.com/home/post/2012/08/24/The-Week-in-China-Coke-Brands-On-Weibo-300-KFCs-Starwood-Skis-Xiaomi-HTC-and-a-Homemade-Lamborghini.aspx Nightjack, a British police officer who won awards for his blog about his experiences in law enforcement – for a while (see below).

One of the most effective strategies to build credibility on the internet is by establishing your expertise. Twitter gives bloggers an excellent opportunity to let people know your expertise. If you are successful in establishing yourself as an expert in your niche industry, it can bring recognition to your blog and promote it on a large scale. Raise your hand if you spend an inordinate amount of time on Facebook throughout your day.

Browsers are taking an interest in social networking sites and making it even easier to stay connected. Add-ons, apps, and toolbars are available for the die-hard Facebook fan to make your experiences less time consuming, more productive, and a lot more fun! In a nutshell, microblogging (also known in its hyphenated form: micro-blogging) is an Internet-based communication that is distinctive for its short and constant messaging.

Usually, a microblogger joins a microblogging site (see below for the options), gathers a group of fellow micro-bloggers around him who ‘follow’ him, and periodically changes his ‘blog’ to reflect what he is doing. But as more and more web sites start using complicated URL structure it becomes impossible and inconvienent to continuously show 50+ long character url strings many with archive structure in the URL or SQL Data inside the URL string itself and by using a URL compression tool you can have users focus more on the content you are discussing rather than the URL itself.

How popular is Twitter? As of early 2011 this idgknowledgehub.com service has over 200,000,000 (200 million) users who send more than 60,000,000 (60 million) Tweets per day. This is a massive audience that you can tap into as part of your overall marketing efforts. But people don’t just use this service via their computers – there are numerous Twitter applications for both iPhones and smartphones so your market reach has now become even broader. No matter where people are they can https://wiki.smu.edu.sg/digitalmediaasia/Digital_Media_in_China read your Tweets.

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